JioHotstar Announces ₹4,000 Crore Investment to Transform Entertainment in South India
25 New Originals Announced in the Presence of Tamil Nadu Deputy CM and South Indian Film Icons
Key Highlights:
• JioHotstar to invest ₹4,000 crore over the next five years to boost South India's creative and entertainment ecosystem
• Strategic partnership with the Tamil Nadu Government to strengthen and promote regional talent and cultural heritage
• Announcement of 25 brand-new titles across Tamil, Telugu, Malayalam, and Kannada
• Event attended by iconic stars such as Kamal Haasan, Mohanlal, Nagarjuna, Rahman, Vijay Sethupathi, along with leading creators, technicians, and producers
Chennai, December 9, 2025:
JioHotstar marked a major milestone for South Indian media and entertainment with the announcement of a massive ₹4,000 crore investment dedicated to building a stronger, more diverse creative ecosystem in the region. The announcement was made at a grand event in Chennai, attended by the Hon’ble Tamil Nadu Deputy Chief Minister Udhayanidhi Stalin, Minister for Tamil Development & Information M.P. Saminathan, Member of Parliament Padma Bhushan Kamal Haasan, and top stars and creators from across South India.
Sushant Sriram, SVOD Head & Chief Marketing Officer at JioStar, and Krishnan Kutty, Head of Entertainment (South), shared insights into JioHotstar’s vision to expand quality storytelling and create a larger platform for regional narratives.
Partnership with Tamil Nadu Government
JioHotstar announced the signing of a Letter of Intent with the Tamil Nadu Government.
This collaboration aims to accelerate the state's creative economy with initiatives such as:
Writing labs
Mentorship programs
Skill development workshops
Support for new-age filmmakers, writers, editors, and digital storytellers
The partnership focuses on empowering regional talent, celebrating cultural roots, and telling ambitious stories that go beyond geographical boundaries.
Deputy CM Udhayanidhi Stalin’s Vision
Speaking at the event, Udhayanidhi Stalin said:
Tamil Nadu has long been the creative hub for all four South Indian film industries
Stories rooted in culture have the power to bring social change
Platforms like JioHotstar can take South Indian narratives to national and global audiences
With planned investments of ₹12,000 crore across the broader South entertainment landscape, the partnership will generate 1,000 direct and 15,000 indirect jobs
Chennai is set to evolve into a Global Film City
Creators and Industry Leaders Speak
Sushant Sriram, JioStar
We started JioHotstar with a dreamto build the future of Indian entertainment using cutting-edge technology and great storytelling. In under a year, the platform has become the preferred destination for viewers across India.”
Krishnan Kutty, JioStar South
“South India is the creative powerhouse of Indian storytelling. Our goal is to fuel this ecosystem with long-term investments, encourage ambitious creators, and take South Indian stories to more people than ever before.”
Kamal Haasan, MP & Actor
“Stories must travel with people. A tale from Madurai, Malappuram, or Machilipatnam is no longer regionalit is a national treasure. Hits like Kantara, Drishyam, Baahubali, and Pushpa proved that stories rooted in our soil can move the world. I’m glad JioHotstar views the South not just as a market, but as a creative force.”
JioHotstar South Unbound 2025 – Lineup of 25 New Titles
The showcase featured new Originals, returning blockbuster franchises, films, and unscripted formats.
Highlights Across Languages
Tamil
Bigg Boss Tamil (Reality) – Host: Vijay Sethupathi
Good Wife S2 – Priyamani, Sampath Raj
Cousins and Kalyanams
Resort – Vijay Kumar Rajendran
Lucky The Superstar – GV Prakash, Anaswara Rajan
Love Always – Jayasudha, Gauri Kishan
Heartbeat S3
Lingam – Kathir, Divya Bharathi
Kaattaan – Vijay Sethupathi, Milind Soman
Telugu
Bigg Boss Telugu – Host: Nagarjuna
Moodu Lantharlu – Aishwarya Rajesh
Vikram on Duty
Vishakha (adaptation of Aarya) – Kajal Aggarwal
Varam – VishwaDev Rachakonda, Shivathmika Rajashekar
Batchmates
Save The Tigers S3
Mad For Each Other (Non-Fiction) – Sreemukhi
Roadies (Telugu edition)
Malayalam
Bigg Boss Malayalam – Host: Mohanlal
Kerala Crime Files S3 – Aju Varghese, Lal
Anali – Leona Lishoy, Nikhila Vimal
1000 Babies S2 – Neena Gupta, Rahman
Secret Stories: Roslin – Meena, Vineeth
Pharma – Nivin Pauly
Kannada
Bigg Boss Kannada – Host: Kichcha Sudeepa
Comedy Cooks
Second Love
New Realities & Films
JioHotstar also announced expansions in the reality genre and fresh film titles such as:
Lucky The Superstar
Kenatha Kanom
Kaattaan
Pharma
With Bigg Boss already dominating across all four languages, the platform will introduce more reality formats to deepen viewer engagement.
Star-Studded Presence
The event saw attendance from leading stars including:
Kamal Haasan, Mohanlal, Balakrishna, Nagarjuna, Dhanush, Vijay Sethupathi, Siva Karthikeyan, Nivin Pauly, Aishwarya Rajesh, Kajal Aggarwal, Meena, Nayanthara, Samantha, Nithya Menen, and many others, along with top directors and major production houses like Banijay, Vikatan, DQ Productions, Aashirvad Cinemas, Arka Media, and Navin Productions.
About JioHotstar
JioHotstar, formed through the partnership between JioCinema and Disney+ Hotstar, is one of India’s leading streaming platforms. With innovative technology, fresh content, and a commitment to accessibility, JioHotstar aims to bring high-quality entertainment to audiences across the country.
Media Contacts:
Swati Varma – (mailto:swati.varma@jiostar.com) | +91 9968156336
Saraswati Salunke – (mailto:saraswati.salunke@jiostar.com) | +91 9833711366
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