‘Asura Hananam’ from Hari Hara Veera Mallu Launched in a PanIndia Press Meet
M.M. Keeravaani: Pawan Kalyan is the embodiment of Righteous Fury
The countdown begins for one of the most anticipated cinematic spectacles of the year—Hari Hara Veera Mallu. Starring Powerstar Pawan Kalyan in the titular role, the historical action epic is set to storm theaters on June 12 with grandeur, grit, and glory. Directed by Krish Jagarlamudi and A.M. Jyothi Krishna, and presented by veteran producer A.M. Rathnam under Mega Surya Productions, the film is mounted on a massive scale with music by Oscarwinner M.M. Keeravaani.
Adding to the rising excitement, the film’s third single ‘Asura Hananam’ was launched in a spectacular panIndia press event. Hosted in Telugu, Tamil, and Hindi, the event welcomed media from across the country, reflecting the film’s widereaching appeal. The track, a thundering anthem of resistance and valor, has already begun echoing across platforms, stirring goosebumps with its intense energy and lyrical fire.
Penned by Rambabu Gosala, ‘Asura Hananam’ brings to life the essence of rebellion through sharp, evocative lyrics. Keeravaani’s commanding composition is elevated by powerful vocals from Airaa Udupi, Kaala Bhairava, Sai Charan Bhaskaruni, Lokeshwar Edara, and Hymath Mohammed.
A.M. Rathnam: We’ve put five years into this dream
Addressing the media, producer A.M. Rathnam reflected on his decadeslong journey in cinema. “Over 54 years and several blockbusters across Telugu, Tamil, and Hindi… Hari Hara Veera Mallu is one of the most ambitious projects I’ve ever undertaken. We’ve poured five years of effort into this film. My son Jyothi Krishna took it upon himself to complete the project with relentless dedication, despite the many challenges. With your support, this film will reach greater heights.”
M.M. Keeravaani: “Pawan Kalyan is a wildfire of purpose”
Speaking passionately, composer M.M. Keeravaani described Pawan Kalyan as “not just a Power Star, but the embodiment of righteous fury. He praised director Jyothi Krishna’s handson approach, from editing to postproduction. He’s worked night and day sacrificing food and sleep for the film. That kind of passion is rare. This is my first project with Pawan Kalyan, and I gave it my all. The result is a song that roars with power and conviction.
Jyothi Krishna: This film is a war between sword and dharma
Director A.M. Jyothi Krishna expressed gratitude for the opportunity to carry forward the vision started by Krish. “Directing Pawan Kalyan is every filmmaker’s dream. Krish laid the foundation, and my father handed me the baton like an Olympic torch. I had to ensure the legacy lived up to expectations. ‘Asura Hananam’ is just a glimpse of the fire we’ve captured on screen. This film is about the clash between brute force and righteousness and Pawan Kalyan is its soul.”
Nidhhi Agerwal: This film is carved into my heart
Lead actress Nidhhi Agerwal shared her emotional attachment to the project. “I’ve admired Pawan Kalyan sir for years. Acting beside him in a film of this scale is an unforgettable experience. I’ve never seen a producer work with such intensity as A.M. Rathnam garu. Jyothi Krishna put his heart and soul into this film. I believe all that hard work will shine on screen.
Rambabu Gosala: I was asked to capture Pawan Kalyan’s spirit and I did
Lyricist Rambabu Gosala, who previously penned the hit “Sammohanuda,” spoke about the challenge of writing for ‘Asura Hananam’. “I was told to channel Pawan Kalyan’s essence struggle, strength, and courage. I wrote from that fire. Keeravaani garu brought those words to life, and I’m thankful for the chance to contribute to this monumental project.
Raghu Babu: “June is now a festival season!”
Veteran actor Raghu Babu summed up the film’s aura with flair: “There may be no festivals in June, but with Hari Hara Veera Mallu releasing on June 12, the celebrations are sorted. This is Pawan Kalyan’s firstever historical film and it’s going to be unforgettable.”
Hari Hara Veera Mallu promises a grand visual spectacle, intense performances, and soulstirring music. With a stellar cast including Bobby Deol in a pivotal role, and stateoftheart production values, the film is set to create history this summer.
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